Leadership

 

The Lift Team Our Leadership

Lift’s team bring years of experience in foiling, manufacturing, product innovation and building global brands to the watersports industry. Our passion and experience is what has helped Lift separate ourselves from the industry and establish a higher standard in foiling.

  • NICK LEASON - CO-FOUNDER & CEO

    As an engineer and avid surfer in Puerto Rico, Nick brought his dream to reality: creating the world’s first eFoil surf board.

  • MICHAEL LEASON - CO-FOUNDER

    Michael Leason is the cofounder of Lift, and a seasoned entrepreneur with an extensive manufacturing background. He and Nick developed the eFoil from concept to prototype to mass-production reality, while maintaining Lift’s values of quality and community.

The Lift Family

LIFT FOILS

Factory Tour

Lift Foils Documentary

eFoil Battery Behind the Scenes

Assembly & Construction